Category Uncategorized My Why – The Manifesto Over the last 15 years I have sought to create the foundation of impactful branding through storytelling, emphasizing purpose-driven creative…
Category Uncategorized Using the Zeigarnik Effect to Engineer Unskippable Video Edits This guide explains how psychological principles—especially the Zeigarnik Effect—can be applied in video editing to increase viewer retention through suspense,…
Category Uncategorized Education as the Basis of Justice in Aristotle’s Political Philosophy For Aristotle, education is the central mechanism by which a society becomes just and stable—but not education as we usually…
Category Uncategorized Markovian Chain Model for B2B Marketers 1. The Markov model in marketing In marketing analytics — especially multi-touch attribution, customer journey modeling, and lead nurturing —…
Category Uncategorized The Colonial Roots of Gender Inequality in Sri Lanka | A Cause-and-Effect Chain 1. Colonial Land & Economic Policies 2. Missionary Education & Western Gender Ideals 3. Imposition of British Legal Systems 4….
Category Uncategorized Premium F&B Design Framework A Practical Design System for Creating Social Posts, Stories, Menus, Flyers and Video Content That Feel Premium The Objective Create…
Category Uncategorized Premium F&B Reel Content System A Framework for Luxury Food & Beverage Concepts EXECUTIVE SUMMARY This document establishes a comprehensive, scalable content system for premium…
